Someone said to me recently that the biggest mistake papers ever made was to go on the Web. They were arguing that if newspapers had just stayed in printed form then they wouldn’t be in the trouble they are now. After working as a reporter and sub-editor/headline writer in a host of Irish newspapers, and The Salt Lake Tribune, one...
After three years of litigation, two appeals to the Sixth Circuit, and with a February 4, 2020 trial date looming, electric automobile manufacturer Tesla and the State of Michigan, on January 22, 2020, settled their dispute over a state law that prohibits Tesla from engaging in direct sales of vehicles in Michigan or the servicing of those vehicles. Although the...
Reporters are hectic bunch of people with inboxes flooded with press releases top headline news daily. I’ve come up with the best tips and strategies to help you submit a worthy piece of editorial content for massive distribution. And I’ve got to be honest, something I do not take pleasure in doing is writing a press release myself, I’m a...
I’m far more moved by one personal, persuasive testimonial than dozens of press releases on acronym-laden letterhead. It’s not mystery meat cooked up out of scraps of pitch letters and press releases, and pressed into molds of zippy journalese. There is a phone number listed at the bottom of their press releases, however. A major international news organisation is not...
